Malaprops Bookstore: A Literary Haven in the Heart of Asheville

Discover why this independent bookstore has become an essential cultural landmark for locals and visitors alike.

A Literary Cornerstone in Asheville’s Cultural Landscape

Nestled in the vibrant downtown district of Asheville, Malaprop’s Bookstore/Café has been an integral part of the city’s cultural fabric for over four decades. Founded in 1982 by Emoke B’Racz, this independent bookstore has grown from a small, passionate venture into one of Southeast’s most beloved literary destinations. For visitors staying in one of Yonder’s luxury vacation rentals in Asheville, a visit to Malaprop’s offers a genuine glimpse into the heart and soul of this mountain city’s thriving arts scene.

Walking through the doors of Malaprop’s at 55 Haywood Street feels like entering a sanctuary dedicated to the written word. The warm wooden shelves, thoughtfully curated displays, and the gentle hum of conversation from the in-house café create an atmosphere that immediately puts visitors at ease. It’s no wonder that authors like Ann Patchett have cited Malaprop’s as one of their favorite bookstores in America.

More Than Just Books: A Community Hub

What separates Malaprop’s from larger chain bookstores is its deep connection to the Asheville community. The staff—knowledgeable, passionate readers themselves—offer personalized recommendations that algorithms simply cannot match. Each employee contributes to the store’s rotating “Staff Picks” section, a treasure trove for readers looking to discover their next favorite book.

The bookstore hosts over 250 events annually, from author readings and book signings to poetry nights and community discussions. These gatherings have featured literary luminaries such as Barbara Kingsolver, David Sedaris, and Asheville’s own Charles Frazier, author of “Cold Mountain.” During your Asheville vacation, checking Malaprop’s event calendar might reward you with the opportunity to meet a favorite author or discover an emerging voice in literature.

A Carefully Curated Collection

Malaprop’s shelves reflect both the diverse interests of Asheville’s residents and the store’s own progressive values. While you’ll find best-sellers and classics, the store prides itself on highlighting independent publishers, local authors, and voices that might not receive prominent placement in larger retail chains.

The store excels in several specialized collections:

  • Southern Literature: A robust section dedicated to authors from the American South, including works set in the Blue Ridge Mountains
  • Environmental Writing: Books on sustainability, nature, and conservation that resonate with Asheville’s eco-conscious community
  • Social Justice: Thoughtfully selected works addressing contemporary social issues
  • Local Interest: A comprehensive collection of books about Asheville, Western North Carolina history, culture, and outdoor adventures
  • Children’s Books: A magical space designed to nurture young readers with diverse and imaginative stories

The Café Experience: Where Books Meet Brew

The integrated café enhances the browsing experience, inviting visitors to linger over a locally roasted coffee while exploring their latest find. The menu features a selection of pastries from Asheville bakeries, light lunch options, and specialty drinks named after literary works. The café’s community tables have witnessed countless book club meetings, writing sessions, and conversations between strangers united by their love of reading.

When planning your day in downtown Asheville from your Yonder vacation rental, scheduling time to savor both the books and brews at Malaprop’s makes for a perfect morning or afternoon activity—especially if you’re looking to relax after hiking adventures in the surrounding Blue Ridge Mountains.

Malaprop’s Unique Place in Publishing History

Beyond being a beloved bookstore, Malaprop’s has earned industry-wide respect for its influence on the publishing world. In 2000, it became the first bookstore in the country to launch a “Publisher of the Month” program, highlighting independent publishers whose work might otherwise be overlooked in the commercial marketplace.

The store’s name itself reflects its literary roots—”malaprop” refers to the humorous misuse of words, named after Mrs. Malaprop from Richard Brinsley Sheridan’s 1775 play “The Rivals.” This playful reverence for language permeates the store’s character, from clever shelf labels to the whimsical staff recommendations that often include puns and witty observations.

Bookstore Entrance

Supporting Local Authors and the Asheville Literary Scene

Asheville has long been a haven for writers, from Thomas Wolfe’s era to today’s thriving community of authors, poets, and playwrights. Malaprop’s serves as both showcase and incubator for this local literary talent. The store’s consignment program provides a platform for self-published local authors, while its events calendar regularly features readings by Western North Carolina writers.

This commitment to the local literary ecosystem extends to partnerships with area schools, libraries, and the University of North Carolina at Asheville. These collaborations have fostered a culture of reading and writing that enriches the entire community—one that visitors can experience firsthand during their stay in Asheville.

Planning Your Visit to Malaprop’s

When staying at a Yonder luxury vacation rental in Asheville, adding Malaprop’s to your itinerary is simple. The bookstore is centrally located at 55 Haywood Street in downtown Asheville, within walking distance of other attractions like the Asheville Art Museum, Pack Square, and countless restaurants and galleries.

Hours of Operation:

Monday thru Saturday: 10 AM to 7 PM
Sunday:
11 AM to 4 PM

  Cafe Hours

• 9* am to 4 pm Monday thru Friday     
• 9:30* am to 3 pm Saturday and Sunday
Open for take-out orders only. No dine-in seating.
* The cafe is accessible via walk-up window before the bookstore opens.

For the most current event information or to check if a specific book is in stock, visit their website or call ahead.

Beyond Books: Unique Gifts and Souvenirs

Malaprop’s also offers an impressive selection of items beyond books, making it an excellent stop for finding meaningful souvenirs from your Asheville vacation. Locally made journals, literary-themed gifts, educational toys, and artisan cards provide thoughtful alternatives to mass-produced tourist merchandise.

The store’s commitment to local extends to these non-book items as well, with many products sourced from Western North Carolina craftspeople and artists. This approach aligns perfectly with Asheville’s ethos of supporting local businesses and creative entrepreneurs.

A Must-Visit Destination in Asheville

Whether you’re a dedicated bibliophile or simply looking to experience an authentic piece of Asheville culture during your vacation, Malaprop’s Bookstore/Café deserves a place on your itinerary. Its unique atmosphere, community focus, and exceptional selection of books and gifts make it a standout destination in a city already known for its distinctive character.

After spending time browsing the shelves at Malaprop’s, you might return to your Yonder vacation rental with not only a new book but also a deeper appreciation for the literary culture that helps make Asheville such a special place. And isn’t that—discovering the authentic character of a destination—what the best travel experiences are all about?


Looking for more unique local experiences during your Asheville vacation? Explore our Asheville Area Guide for more recommendations on making the most of your Western North Carolina getaway. When you book with Yonder, our local Guest Experience Team can provide personalized suggestions for cultural experiences that match your interests. Feel free to contact us with any questions. We’d love to help you plan your next mountain vacation.